IU Telecommunications graduate student Nicky Lewis discussed her masters thesis today on fantasy sports in the department’s brown bag seminar series. In her talk she said that the number of fantasy sports players is the same as the popluation of Texas. She said, “Fantasy Football is the Dungeons and Dragons for guys who used to beat up the kids who played Dungeons and Dragons.” In her study she asked questions about what motivates people to play fantasy sports. She noted that traits like extraversion, competitiveness, Machiavellianism, sensation-seeking and impulsiveness impact one’s level of participation in fantasy sports. She also noted that people are motivated to play fantasy sports for social reasons, competitive reasons, social-identification and financial gain. Her study involved doing a survey of 457 people. 177 of those participated in fantasy football. She found that fantasy football players are more competitive and less impulsive than those who did not play.
Evan L. Frederick presented his work on Mixed Martial Arts (MMA) blogging. He found that most MMA blog users were male, white and had at least a college degree. Blogs were used to find information about fighters and fights that they couldn’t get elsewhere. One of the major reasons for consuming this content is to feel associated with a particular group (athletes and fans). Users also reported using blogs to engage in conversations with others in the group. If one considers MMA to be a niche sport, Evan suggests that MMA blog users could be similar to those of other niche sports in that users go to blogs in order to get information about the sport and athletes since it does not receive much traditional mass media coverage.
Last Friday we graduate students in IU’s Department of Telecommunications were spoiled as famous media scholars Henry Jenkins and Mimi Ito treated us to one of the most amazing brownbag discussions I’ve witnessed. Though they had events planned across campus all day, including individual talks in the afternoon, they sat together in the morning in front of a packed room full of undergraduates, graduate students, faculty and even some staff members and discussed the series of events leading them to accomplish the professional successes both of them have had. Both Mimi and Henry are self-described outsiders in various institutions they’ve worked in in the past and enjoy the freedom that they have now to do work without worrying much about pressures that institutional or diciplinary forces can often apply. They cautioned us though, suggesting that the path they took is not necessarily for everyone. Ito, especially, offered great advice stating that when you go outside of the safety of the usual academic professional trajectory, you must be very careful to maintain professional relationships. They are what sustains you, she says. She pointed to the importance of building a solid, widespread and diverse professional social network. Ito also advised us to be helpful and participate in conversations where you have something to add. Being nice to people is important, according to Jenkins, especially when you’re making public comments.
In short, hearing about their careers and philosophies about managing life and work pressures was reinvigorating. They are both surprisingly down to earth, helpful and it was easy to see from them that they are just being themselves, doing what they love to do and doing it very, very well.
Today IU Department of Telecommunications graduate student, Soyoung Bae described her research on selection of news articles. Her work shows that online news stories that were more threatening than innocuous were selected more often and news stories with photos were selected more often than those without photos. She says that this work builds on theories that suggest that humans are biologically predisposed to examine their surroundings to become aware of potential threats.
In a second presentation Sung Wook Ji described his work on the deployment of IPTV in low and high income areas. Interestingly, in Indiana, since 2006, AT&T has overwhelmingly built out its IPTV infrastructure in high income areas over low income areas. This encourages competition (and lower rates) among video service providers in these wealthier areas even though there are fewer people living in these areas.
Today professor David Waterman from Indiana University’s department of Telecommunications presented research which illustrates a confusing phenomenon occuring in the media industry. A professor of media industry economics, he showed that the total revenue for the media industry in the United States is declining while consumption of media products is increasing. He said that there is an increase in online advertising which helps offset the decline in advertising in other areas of the media industry but this online increase is too small to make up the difference in the decline in traditional advertising revenue. He suggests that the media industry is shrinking in terms of revenue but not necessarily in terms of production and/or employment. This coupled with the fact that media use is on the rise, creates a confusing picture for analysts trying to make sense of the media industry today. As audience member professor Harmeet Sawhney suggested during the Q & A, it is possible that the category system (news, radio, television b/casting, DBS/sattelite, cable, recorded music, video games, etc.) used to collect revenue and employment data are no longer adequeate for understanding the fractured and independent nature of media work and production today. While I find professor Waterman’s study very insightful and enlightening, I think an additional study which might help account for the unkown arenas where work (even free labor) is done in the media economy. This additional step may help us to understand the larger picture more completely. It seems it is in these unknown arenas where it might be possible to shed light on the confusing situation professor Waterman has uncovered in his impressive research.